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Environmental, Social and Governance

Lighting setup on green screen set for video production in Winnipeg, Manitoba under the branded content and commercial category

Impact-Driven and ESG StorytellingStorytelling On PurposeWe’re all about telling stories that matter. For 15 years, we’ve used video to find the story in everything. We know storytelling has power—and we’re using that power to partner with companies that want to make a real difference. Your Impact, AmplifiedMaybe your goal is tackling climate change, giving back […]

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TRIPWIRE MEDIA WINS 3 GOLD TELLYS: Tripwire triples their awards from last year

NEWS RELEASE WINNIPEG, MANITOBA, (May 30, 2022)- Tripwire Media, a corporate video and animation company in Winnipeg, has won 3 Gold Tellys at the 43rd Annual Telly Awards. The international award celebrates outstanding work in video and television. Tripwire CEO and Executive Creative Director, Doug Darling, says that after winning one Gold Telly in 2021 […]

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Why Conflict is Key

Which story do you like better? Chances are, you were probably more interested in the second video and were curious about what was going to happen with the peanut butter. Why? Because of conflict. Excluding conflict is such a problem in corporate storytelling and it totally destroys any chance of telling a story…at all. In […]

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Tripwire Media Launches ’12 Months Of Giving’

  NEWS RELEASE WINNIPEG, MANITOBA, December 13, 2021 – Video Production Agency, Tripwire Media Group, is looking to make a bigger impact on their community by launching a new year-long charitable initiative called ‘12 Months of Giving’ – an effort that involves supporting 12 different charities of their choice over the course of 12 months. […]

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Our Back-to-Work Plan

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To Our Awesome Clients And Friends, I don’t know about you, but it’s a really mixed feeling on hearing that Manitoba is starting to prepare to get back to our non-lockdown lives. On one hand, I’m excited to get back to doing the things we love and commencing the business of storytelling and making an […]

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Make Customers Connect – Capturing Long-Term Buy-In with Emotional Advertising through Video

A few years ago, I felt an emotional connection to raw chicken… It was through a commercial for Maple Leaf Prime, called “Sundown,” and it showed a montage of mini-stories. The stories included a large family getting together for dinner; a group of friends catching up at a dinner party; and a woman who had […]

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