Why Us

Every story has the power to spark connection
and change, but only when it’s told with intention.

Every story has the power to spark connection and change, but only when it’s told with intention.

a well told story
changes everything.

a story well told changes everything.

stories that move people,
grounded in science
stories that move people, grounded in science
stories that move people, grounded in science

The most powerful stories move both the heart and the mind. Our purposeful, science-backed process combines psychology, strategy, and creativity to help you reach your audience, achieve your goals, and drive meaningful action.

A partner you can trust
(we’re b corp certified)
A partner you can trust (we’re b corp certified)
A partner you can trust (we’re b corp certified)

It’s important to work with a partner who shares your values. Working with us means you can trust that every decision, every partner, and every project is chosen for impact, integrity, and results you can feel good about. That commitment runs through everything we do.

a full creative ecosystem,
anywhere you need it

No matter the size of the story, we make it simple. From the first spark of an idea to the final delivery, we bring strategy, creativity, and production together as one team. And with trusted partners across North America, your story scales seamlessly without ever losing the craft and care it deserves.

The team is very creative at tripwire, very collaborative. Our ceo, the words out of his mouth were, "This looks and feels like Bayotech". I took that as high praise that we really captured what we were trying to do in collaboration with tripwire.

Catharine Reid | Chief marketing officer

Bayotech Hydrogen Central

every great brand starts with a story

Tripwire Media Group is located on Treaty 1 land. This is the homeland of the Métis Nation and the traditional territory of many Indigenous nations, including the Anishinaabeg (Ojibwe), Anishininiwak (Oji-Cree), Dakota Oyate (Dakota), Denesuline (Dene), and Nehethowuk/Ininewak (Cree). We recognize that every creative idea we have and every project we make at Tripwire is on stolen land. We are committed to decolonization and reconciliation in all that we do, striving to honour the history, cultures, and contributions of Indigenous peoples in our work and everyday actions.

FIND US IN

winnipeg
montreal
east coast canada
vancouver
Toronto
portland
edmonton
calgary
Need support in a different market?
We have strategic partners across the globe.

© 2025 Tripwire. All Rights Reserved.

Tripwire Media Group is located on Treaty 1 land. This is the homeland of the Métis Nation and the traditional territory of many Indigenous nations, including the Anishinaabeg (Ojibwe), Anishininiwak (Oji-Cree), Dakota Oyate (Dakota), Denesuline (Dene), and Nehethowuk/Ininewak (Cree). We recognize that every creative idea we have and every project we make at Tripwire is on stolen land. We are committed to decolonization and reconciliation in all that we do, striving to honour the history, cultures, and contributions of Indigenous peoples in our work and everyday actions.

FIND US IN

winnipeg
montreal
east coast canada
vancouver
Toronto
portland
edmonton
calgary
Need support in a different market?
We have strategic partners across the globe.

© 2025 Tripwire. All Rights Reserved.

Tripwire Media Group is located on Treaty 1 land. This is the homeland of the Métis Nation and the traditional territory of many Indigenous nations, including the Anishinaabeg (Ojibwe), Anishininiwak (Oji-Cree), Dakota Oyate (Dakota), Denesuline (Dene), and Nehethowuk/Ininewak (Cree). We recognize that every creative idea we have and every project we make at Tripwire is on stolen land. We are committed to decolonization and reconciliation in all that we do, striving to honour the history, cultures, and contributions of Indigenous peoples in our work and everyday actions.

FIND US IN

winnipeg
montreal
east coast canada
vancouver
Toronto
portland
edmonton
calgary
Need support in a different market?
We have strategic partners across the globe.

© 2025 Tripwire. All Rights Reserved.

Tripwire Media Group is located on Treaty 1 land. This is the homeland of the Métis Nation and the traditional territory of many Indigenous nations, including the Anishinaabeg (Ojibwe), Anishininiwak (Oji-Cree), Dakota Oyate (Dakota), Denesuline (Dene), and Nehethowuk/Ininewak (Cree). We recognize that every creative idea we have and every project we make at Tripwire is on stolen land. We are committed to decolonization and reconciliation in all that we do, striving to honour the history, cultures, and contributions of Indigenous peoples in our work and everyday actions.

FIND US IN

winnipeg
montreal
east coast canada
vancouver
Toronto
portland
edmonton
calgary
Need support in a different market?
We have strategic partners across the globe.

© 2025 Tripwire. All Rights Reserved.

Tripwire Media Group is located on Treaty 1 land. This is the homeland of the Métis Nation and the traditional territory of many Indigenous nations, including the Anishinaabeg (Ojibwe), Anishininiwak (Oji-Cree), Dakota Oyate (Dakota), Denesuline (Dene), and Nehethowuk/Ininewak (Cree). We recognize that every creative idea we have and every project we make at Tripwire is on stolen land. We are committed to decolonization and reconciliation in all that we do, striving to honour the history, cultures, and contributions of Indigenous peoples in our work and everyday actions.

FIND US IN

winnipeg
montreal
east coast canada
vancouver
Toronto
portland
edmonton
calgary
Need support in a different market?
We have strategic partners across the globe.

© 2025 Tripwire. All Rights Reserved.